Preheat your oven to 350°F (175°C) and remove crusts from the bread. Flatten each slice to 1/4 inch thick.

In a bowl, mix the softened cream cheese and powdered sugar until smooth.

Combine granulated sugar and cinnamon in a separate bowl.

Spread cream cheese filling on the flattened bread slices and roll them tightly.

Dip each roll in melted butter, then coat with cinnamon-sugar mixture.

Place on a baking sheet and bake for 20 minutes until golden brown.

Allow to cool slightly before serving, warm or cold.